Refresh your life with power: ice with a brand of its own.
Brand guidelines for Hielazo: logo, blue palette, ice bags, uniforms, caps, tumblers, ID badges and social media.
- Client
- Hielazo
- Industry
- Food & beverage
- Country
- Perú
- Services
- Branding, Packaging
The solution
A bold logotype with an ice cube symbol, designed to read on a clear bag and from a distance at the point of sale. The blues signal cold and cleanliness across every application.
Next project
San Rubén